No Man's Sky Proves Failed Launches Don't Have to Mean the End for Your Game

No Man's Sky Screenshot

No Man's Sky Screenshot

Gaming has hit a rough spot in recent months, with some studios giving up on their games when the launch doesn’t go as expected. We’ve seen this troubling trend in titles like Firewalk’s Concord, BioWare’s Anthem, and even Warner Bros.’ MultiVersus. Most games don’t get the time to grow an organic player base, and studios pull the plug the moment they see it struggling, unlike live-service hits such as Epic Games’ Fortnite.

Hello Games’ No Man’s Sky has proven that you can climb out of that pit, and that a failed launch doesn’t mean a game has to be abandoned.

No Man's Sky Screenshot
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Credit: Hello Games
Corvettes are a huge addition to No Man's Sky!

With the release of the latest Voyagers update, the game has never felt more alive. Hello Games added a new Corvette spaceship that gives players more freedom while traveling across the stars, making the adventure even more immersive, enough to rival Bethesda’s Starfield.

Recently, the game peaked at over 93,000 players on Steam, the highest in six years. As of writing, around 44,000 players are actively exploring space, customizing ships, and carving out their place among the stars.

Steam Charts
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Credit: Steam Charts
Massive player counts after the Voyagers update.

The last major peak came during its launch in 2016, when 212,000 players jumped in expecting what was advertised, only to find an unfinished mess. The game lacked features, suffered from bugs and performance issues, and many mechanics shown in trailers were nowhere to be found. Critics and gamers alike tore it apart, and it quickly became the poster child for failed launches.

Hello Games apologized and then went radio silent. Little did players know that they were already working on the clock to fix the game with years and years of support. Fast forward two years after its launch, and their massive NEXT update marked a turning point for the game. Sean Murray and his team proved the game could rise again, creating one of the most impressive redemption arcs in gaming history. (Internet Historian’s video on No Man’s Sky is a great breakdown of this turnaround.)

Winning back a disgruntled playerbase was a gamble, but it worked. The game started receiving a steady stream of free content updates every few months, which slowly won back the community’s trust. New biomes, construction tools, VR support, inventory upgrades, and much more followed. Updates like Worlds Part 1 and 2 overhauled procedural generation and enhanced visuals with better clouds, weather, and lighting.

Watching the evolution has been fascinating. What was once the most ridiculed game online turned into a beloved title, all because Hello Games refused to give up. They proved wrong the toxic belief pushed by greedy executives that a game must be an instant hit or else it’s doomed.

No Man's Sky Screenshot
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Credit: Hello Games
No Man's Sky is also a game best played with friends.

Of course, good leadership and healthy work conditions likely played a role, but the larger lesson is clear: games don’t need to die just because they stumble at launch. Canceling projects wastes years of hard work from its developers and robs players of the chance to see a game’s true potential.

Today, No Man’s Sky has a thriving daily player base. It has grown into a science-fiction version of Minecraft, where players can build their own space sanctuaries and explore a vast, procedurally generated universe.

And the best part? Hello Games shows no signs of slowing down, continuing to release free updates that keep the community engaged in the months to come.

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