Pokémon GO Fashion Week - Start Date, Furfrou Debut, Timed Research, and More

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Pokémon GO had a quiet summer, but the Season of Mischief is bringing events every other week, or so it seems. Pokémon GO Fashion Week is the next such event, kicking off after Oshawott Community Day has concluded, and bringing a new sense of trendiness to Niantic's AR game.

As well as the addition of Furfrou to the game, Fashion Week debuts new Pokémon GO mechanics, which could impact future Pokémon releases. Along with two new research paths and, of course, new costumed Pokémon, Pokémon GO Fashion Week is an exciting event for Pokémon fans.


Unfortunately there's no sign of cowboy hat Caterpie, or whatever other costumed monster that the Pokémon community has set its heart on, but the new additions will be must-catches for collectors out there.

When Is the Pokémon GO Fashion Week Start Date?

Pokémon GO Fashion Week starts on September 21 at 10:00 local time. It ends a week later, on September 28 at 20:00 local time.

Furfrou runs away from its young trainer, who is crying, in a forest.

Furfrou Debuts

Furfrou, the most fashionable Pokémon of them all (apparently, try saying that to Sitrus Berry Snorlax), is releasing in Pokémon GO Fashion Week. However, it's not quite as simple as that, because it has 10 different forms in the game as well as a new form change mechanic.

You can read all about the new mechanic, and all of Furfrou's forms, in our Pokémon GO Furfrou forms guide.


New Costumed Pokémon

Butterfree, Sneasel, and Blitzle all have costumes during this event. Whether you're a fan of Sneasel's little beanie or Blitzle's collar, you'll be able to get your hands on the limited Pokémon in the wild during the Fashion Week event.

Last year's costumed Pokémon, Smoochum, Kirlia, Shinx, and Croagunk, will also be appearing during the event.

Shiny Blitzle is also debuting during the event! It will remain shiny after the event, but it's a rare spawn so you'll be lucky to get one outside of Fashion Week. That said, you won't be able to evolve a costumed Blitzle, so you might want to get a regular shiny too to evolve it into a shiny Zebstrika.

Pokémon GO Fashion Week Wild Spawns

The following Pokémon will be spawning in the wild. An asterisk* denotes that the Pokémon can be shiny:

  • Blitzle*
  • Butterfree*
  • Croagunk*
  • Furfrou
  • Kirlia*

More Pokémon will be available as raid bosses, so check out our guide to get the lowdown on the bosses, their counters, and the best movesets to take them out.

Fashionable Trainers

Fashionable Trainers will appear at PokéStops, much like Team Rocket Grunts do. It remains to be seen exactly what rewards these trainers will offer, or whether they are necessary to complete the Timed Research.

There were tasks that involved defeating similar trainers last year, but this may be re-thought after criticisms regarding forcing players outside during a pandemic. There are still countries in full lockdowns, but we expect Niantic to continue with the "defeat a Fashionable Trainer" research under the guise of promoting exploration.

Meloetta flies above a forest with a mischievous grin on its face.

Pokémon GO Fashion Week Timed Research

We don't know a lot about the Timed Research at present, but encounters with event Pokémon in their costumes is confirmed. The final reward is also a Furfrou Wig, which will be available to buy in the shop after the event ends if you missed out.


There will also be other fashionable items, including Hoopa bangles, available in the shop for a limited time. Here's the research in full:

Fashion Week Timed Research Part 1

Take a snapshot of Shinx, Blitzle, or Furfrou in the wild: Kricketot*

Make 5 nice throws: Skitty*

Battle a Fashion Challenger: 1000XP

Total rewards: Blitzle*, 1000XP, 10 PokéBalls

Fashion Week Timed Research Part 2

Use 5 super effective Charged Attacks: Mareep*


Make 5 curveball throws: Roselia*

Hatch an Egg: Cottonee

Total rewards: Butterfree, 1000XP, 10 PokéBalls

Fashion Week Timed Research Part 3

Take a snapshot of Kirlia or Skitty in the wild: Roselia*

Make 5 curveball throws in a row: Croagunk*

Battle 3 Fashion Challengers: 3000XP


Total rewards: Furfrou, 1000XP, 10 Great Balls

Fashion Week Timed Research Part 4

Complete 5 Field Research tasks: Kirlia

Make 3 great throws in a row: Gothita

Win a raid in under 60 seconds: Burmy

Total rewards: Sneasel*, 1000 XP, 10 Ultra Balls

Fashion Week Timed Research Part 5

Take a snapshot of Sneasel, Croagunk, or Frillish in the wild: Shinx*


Make 3 great curveball throws in a row: Minccino

Battle 5 Fashion Challengers: 5000 XP

Total rewards: Frillish, 2000 Stardust, Furfrou Wig

Pokémon GO Finding Your Voice Special Research

In addition to the Timed Research (and the next stage of the season-long Special Research), there will be a Fashion Week Special Research. This will reward players with a Meloetta encounter, or if you've already caught the mythical Pokémon, some Meloetta candy.

Here's how it goes:

Finding Your Voice Part 1

Take a snapshot of your buddy: 1000XP


Catch 30 Normal-type Pokémon: Glameow*

Evolve 15 Pokémon: 30 PokéBalls

Total rewards: Eevee*, 1000 XP, 1000 Stardust

Finding Your Voice Part 2

Use 30 berries to help catch Pokémon: 20 Pinap berries

Earn 5 candies walking with your buddy: Poffin

Give your buddy 3 treats: Chansey*


Total rewards: Slugma, 1000XP, 1000 Stardust

Finding Your Voice Part 3

Win 3 Gym battles: Monferno

Battle in 3 raids: 3 Max Potions

Defeat 3 Team GO Rocket Grunts: 2 Elite Raid Passes

Total rewards: Hariyama, 1000XP, 1000 Stardust

Finding Your Voice Part 4

Earn 20,000 Stardust: Chimecho


Catch 30 different species of Pokémon: Loudred

Spin 3 PokéStops: Kricketune

Total rewards: Meloetta (or 20 Meloetta Candy if you did the GO Fest Special Research), 2000XP, 20000 Stardust

Finding Your Voice Part 5

Take a snapshot of Meloetta: 20 Meloetta Candy

Make a new friend: Lucky Egg

Send 3 Gifts to friends: 3 Revives


Total rewards: 5 stickers, 2500 XP, 2500 Stardust

Finding Your Voice Part 6

Claim reward: 3000 XP

Claim reward: 3000 XP

Claim reward: 3000 XP

Total rewards: Lure module, 20 Meloetta Candy, 3 Rare Candies

That's everything we know about Pokémon GO Fashion Week at the moment, but check back for full guides to the Timed and Special Research, as well as anything else that Niantic adds to the event.