World of Warcraft Loses 3 Million Subscribers in 3 Months

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Activision Blizzard released their latest earnings report on Wednesday, providing further insight on sales figures for some of its largest franchises. Most interestingly is Blizzard's World of Warcraft, which according to stats has lost nearly 3,000,000 active subscribers in the past 3 months.

For the quarter ending March 31st 2015, World of Warcraft stood at 7.1 million active subscribers. At the end of 2014, reports stated that the MMORPG stood at 10 million active subscribers, meaning that total subs are down 2.1 million in the past quarter. Despite this notable dip, Activision Blizzard stated that remains the number 1 subscription-based MMO in the world currently.

  • Net revenue: $703 million, down from $772 million this quarter last year.
  • Net income: $116 million, down from $141 million during the same quarter last year.
  • Net revenue from digital channels: $538 million, making up 76 percent of total Activision Blizzard revenue.
  • Call of Duty franchise sales rose by a double-digit percentage thanks to sales of Call of Duty: Advanced Warfare (a unit sales number was not announced) along with "growing online revenues per user across the franchise."
  • Call of Duty microtransactions were a highlight in terms of sales, helping "drive increased engagement and monetization," Activision said.
  • Heroes of the Storm has 11 million beta sign-ups.

The best Call of Duty: Advanced Warfare teams from around the world are set to compete at the Gfinity Spring Masters I, May 8-10th. You can grab tickets to spectate the entire thing live, or read up on additional information here.


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