24 Feb 2021 2:34 PM +00:00

PS5: Sony Announces New Studio Branding For Its First-Party PS5 Games

As a way to let players know a game is fresh from a Sony in-house dev team, Sony has announced a new PlayStation Studios brand that it’ll be using for its first-party exclusives 

The branding is streamlined and focuses more on the PlayStation brand, and the changes will be rolled out alongside the PS5 release, which, thanks to a recent leak, we know is set for October 2020.


This new branding will be a great way to indicate to fans which studios Sony owns, for example, Naughty Dog (Uncharted, The Last of Us), Insomniac Games (Spider-Man), Santa Monica Studio (God of War), Media Molecule, or Sucker Punch (inFamous, Ghost of Tsushima).


And as you can see Sony has effectively differentiated its studio branding from Xbox's.

click to enlarge