PS5: Sony Announces New Studio Branding For Its First-Party PS5 Games
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PS5: Sony Announces New Studio Branding For Its First-Party PS5 Games

Liam Bartlett
13 May 2020

Sony is pulling out all the stops, it'll be adding a new brand to it's studios for all first-party games on the PS5.

As a way to let players know a game is fresh from a Sony in-house dev team, Sony has announced a new PlayStation Studios brand that it’ll be using for its first-party exclusives 

The branding is streamlined and focuses more on the PlayStation brand, and the changes will be rolled out alongside the PS5 release, which, thanks to a recent leak, we know is set for October 2020.

 

This new branding will be a great way to indicate to fans which studios Sony owns, for example, Naughty Dog (Uncharted, The Last of Us), Insomniac Games (Spider-Man), Santa Monica Studio (God of War), Media Molecule, or Sucker Punch (inFamous, Ghost of Tsushima).

And as you can see Sony has effectively differentiated its studio branding from Xbox's.

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